The Associate of Science degree in General Marketing is designed to prepare students for various marketing, sales, and retail store management positions; to assist existing marketing managers and sales professionals in upgrading their skills; and to open up new career opportunities within the marketing field. Program content includes selection and buying of merchandise, advertising, sales, product distribution, customer relations, and pricing.
Meet with a counselor to help guide you through the process of picking a major, and getting a career path on track.
Santiago Canyon Colleges Career and Academic Pathways is here to help you find the right program. Degrees and certificates have been grouped together based on Interest Areas
*This course meets both a general education and a major requirement
This program map only contains general education and major requirements for the AA/AS/AA-T/AS-T degree. It does not include prerequisites/corequisites, or additional major preparation that may be required for transfer to specific universities.
This map does not replace an individualized comprehensive student education plan (CSEP). Please see a counselor for accurate planning.
Intersession and summer are additional optional terms.
If you are applying to a University of California (UC) campus, area 6: Language other than English is required and may need to be added to your education plan. Area 6 may be met by 2+ years of the same language taken in High School with grades of C- or higher.